Media & Entertainment Dealmaking: Alex Cooper’s Unwell Network received a fresh investment valuing the company at $500M as it pushes further into video and lifestyle for Gen Z women. AI Marketing & Consumer Trust: Pyra AI launched “Prime AI Visibility” to track how brands show up in AI answers by persona, market, language, and cited sources—while PartnerCentric found shoppers who trust AI are far more likely to trust creators, underscoring the need to pair AI visibility with proof. Influencer Tech for Brands: Viral Hub Marketing rolled out Bisket, an all-in-one OS aimed at unifying creator data, matching, proposals, and campaign workflows. NYC Consumer Protection: The NYC Council opened an investigation into marketing practices at prediction market platforms including Polymarket and Kalshi, probing whether promotions can mislead consumers; it’s separate from state litigation over gambling rules. Markets & Macro: Futures edged higher ahead of key CPI, with tech and AI-infrastructure names leading on earnings momentum. Energy & Weather: Severe storms knocked out power for 729,000+ homes and businesses across the Midwest, with Indiana hit hardest. Local Business & Community: New York’s wine and local events calendar continues to roll, while a new NYC pied-à-terre tax fight remains in the courts.